Reebok Spokeswoman Says Rapper Kid Cudi Spoiled "Wonderful" Scottsdale Event With Allen Iverson
It seems any publicity isn't always good publicity.
Kid Cudi in Kanye West's latest video
"It's unfortunate that the action of one person ... has taken over ink space that should have been reserved for how wonderful the event was," says the woman, who works for a New York City public relations firm. "It's unfortunate that it's gotten a ton of play on the blogosphere."
Reebok and Allen Iverson (the Pistons player in red Reeboks pictured below) sponsored the event to play up Iverson's 13-year partnership with the shoe company.
Courtesy of Reebok
Cudi, who appears in Kanye West's latest video, "Welcome to Heartbreak," was being paid by Reebok to perform and -- go figure -- wear Reeboks.
The young rapper showed up to Canal wearing the same kind of Reeboks (pictured) that Kanye West promoted -- for free, says the spokeswoman -- on West's blog site.
In his own blog, Cudi called the shoes "the most fugliest Reeboks ever."
So much for Cudi's future with Reebok.