Maynard James Keenan Discusses Donkey Punch the Night
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We have our own thing figured out. I think that's how the pieces are going to settle into place. It's going to default back to people who want to do this and are willing to do this. Once people find their own way and find their own audience, they might kind of peek their head up over the crowd long enough to see that there's an entire movement happening, and we did it individually.
It's critical mass; it all disseminates in a way that you go, "Oh, this is the new thing now." People just did it naturally, and people just did it in their own ways, in their lines and their mediums and surroundings. They'll all step back and realize they've all come to the same place.
It's going to have to default back to people who are willing to do more work for less money, basically. You have to kind of do it out of love, and doing it by living within your means and getting to an end of what you want to do, other than worrying about 401(k)s and insurance and all that crap that comes with being paid by someone else [so] you [can] coast.
It seems like it's moving toward the realms of small business.
You were involved with the industry during a time of a lot of excess. That's gone now, isn't it?
The illusion is gone. There's no longer blank checkbooks. I remember playing a show ages ago, where Helmet got offered a [record deal worth a] million dollars. Oh, my God! A million dollars. Of course, all that did was make every other band with ego throw its dicks on the table and say, "Well, I want a million five." "Well, I want two million; I'm more popular."
There was never any rhyme or reason to what those numbers ended up translating to at the end of the day. If you go back and track what somebody actually paid for something, it's not nearly as dialed-in as, say, a video-game corporation saying, 'No, we're going to sell exactly this many units of this game.' It was never that calculated. The people running [the business] weren't qualified to run it.
Even now, you go on any tour, and pull out any person on any one of those tours, and before you get through five of those employees, you'll find one that has no formal experience in the job they're doing. None.