Local Band Born Loser And The Hangers On Launch LGBT Awareness Campaign

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JFREE
Born Loser And The Hangers On

Phoenix-based indie rock band Born Loser And The Hangers On have launched a new promotional campaign -- but it's not simply to promote their new EP, BLATHO. The five-piece band has signed on for a campaign called "I'm a Loser" to support lesbian, gay, bisexual, and transgender youth.

Sam DeCross, whose company EsDeck Entertainment represents Born Loser, writes in an e-mail that the campaign "aims to bring to light the fact that LGBT teens and young adults are not as alone as they may feel, and even when the world treats them as outsiders, there is a massive LGBT community that they always have a home in."


"The campaign also applies to every other 'outcast' in the world," DeCross continues. "Most members of the band went through these issues and continue to today, so when prepping for their new album release, they opted to promote with a meaning rather than try to appeal to the broad general market."

But the music of Born Loser And The Hangers On does have a "general market" kind of appeal, employing catchy, danceable drum beats, tight pop hooks, and singer Chelsey Louis' breathy, slightly twangy vocals (á la Jenny Lewis). Their debut EP was recorded by Michael Beck at SoundVision Recording, where such artists as Ke$ha and Marilyn Manson have recorded.

According to the band's website, the EP has songs to listen to "while washing dishes, jogging, baking, laughing, sleeping, weeding the garden, or even surfing. But nothing else. It is limited to those activities previously listed."

Check out the video for BLATHO's "The Mosquito Song" below and decide for yourself.



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33 comments
Andy LaRusch
Andy LaRusch

Solid coverage, good article, good band. Kudos Blatho, Thanks again for your appearance earlier this year. Even if your band wasn't great, which they are, you'd still be amazing people.

Mikey1969
Mikey1969

God, that Chelsey Louis is so damn cute I kept forgetting to read the article attached to this story. Then I started to listen to some of the tunes and once again forgot to read the article. Too bad I don't live in Phx anymore, I might have to go back out to the bar and watch some live music... These guys are pretty good...

Once I finally remembered to read the article, I like the 'I'm a Loser' campaign, but I refuse to join Facebook or Twitter, so I guess I don't get any stickers. :(  That's OK, I'll make one up and get a picture here in front of the Mormon Temple in Salt Lake, I think that will send the right message.

Good luck to you guys!

Poppett
Poppett

"The Mosquito Song" is my favorite BLATHO song.  The photo and the video are the old line up though.  There is a different drummer and Robert is now the bass player.

Chelsey Louise
Chelsey Louise

HAHA, thanks Mikey, that's sweet of you. We will send you a free sticker/cd if you send us your address! :D

Sam EsDeck DeCross
Sam EsDeck DeCross

I think this is the best comment I've ever seen on anything related to BLATHO. Mikey, if you send an email to samdecross@gmail.com I'll make sure you get a CD/Sticker sent to you so you can get that sticker-picture in SLC. -Sam DeCross

Mikey1969
Mikey1969

You're welcome Chelsey, I just sent an email to Sam regarding that very topic...

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