Activision To Discontinue Guitar Hero and DJ Hero
The decline in the game's popularity was significant enough to make the company pull the plug. The DJ Hero franchise will also be coming to an end.
Activision Publishing CEO Eric Hirshberg noted a recent steep decline in demand for the line of Guitar Hero and DJ Hero games. "Given the considerable licensing and manufacturing costs associated with this genre, we simply cannot make these games profitably based on current economics and demand," Hirshberg said.
On the plus side, downloads for the Guitar Hero and DJ Hero games aren't going away anytime soon, so you can still get awesome material for the games you've had for a few years. On the other hand, maybe it's not such a bad idea to lay that plastic guitar with the sticky buttons to rest for a little while.
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