Phoenix Bike Share to Launch in Early 2014
Courtesy of Grid Bikes
Phoenix's bike share program now has a name: Grid Bikes (styled Gr:D). The bright green bikes are emblazoned with a smiley face and instructions to "Ride Happy!"
Mayor Greg Stanton unveiled the name and logo last Monday at the National Association of City Transportation Officials Phoenix conference at Hotel Palomar.
"If our region is going to compete globally, we need Grid to help attract those high-wage employers and bright, educated young workers who want livable cities and multiple transit options," Stanton says via press release.
Social Bicycles designed the bikes, Eeko Studio is behind the branding concept, and Miami-based CycleHop was contracted to establish and operate the bike share network here in the Valley.
Rollout of the program is still on schedule to begin before the end of the year, with plans to have 500 bikes in the downtown Phoenix area by early 2014. CycleHop has pledged to expand the share into Tempe and Mesa, with 250 bikes each, by spring 2014.