Phoenix is just a few hip vegan restaurants and bakeries away from being officially cool. We were so excited when Bragg's Factory Diner opened for breakfast and lunch off Grand Avenue in downtown Phoenix because it touts a fully vegetarian and mostly vegan menu. Plus, we heard about the vegan pies, cookies, and doughnuts. The cute vintage-inspired décor pays homage to the historic roots of the building, which used to be the front of the old Bragg's Pie Factory.
Heather Hoch Breakfast for lunch might not have been a good call.
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