Homemade Harvey Squeezable Fruit Pouches Launches in Arizona

Categories: Restaurant News
This week marked the Arizona launch of Homemade Harvey. It's an organic, preservative-free, crushed fruit snack pouch made in Orange California.

I got to meet one of the three owners at the Paradise Valley Whole Foods who really eyed me as as I (a mom with two small kids) walked near -- I'm one of their target markets. My 1 year old daughter started grunting (she only says a few words) when she saw what he had to sample near the yogurt case.

Jennifer Woods
Notice the extended pinky -- this girl knows that this is the fancy stuff.
Notice the extended pinky -- this girl knows that this is the good stuff.​We call them "squeezies" at my home. There's this whole new market of squeezable baby food. It's being marketed not only to to babies (we were able to just hand them to my daughter for a mess free snack. If you have kids, you know that this is unbelievably handy), but toddlers, older kids and Homemade Harvey started by marketing their products in gyms in California. It's no secret that more fruits and vegetables is a good thing but are they worth the almost $2/ea price tag for 4.5 ounces of pureed fruit?

I can't speak for other "target markets" but as a mom with a little rugrat who is fairly new to eating, there are times when it's totally worth it since she can feed this to herself and there's nothing to choke on (like whole grapes). You can open it, hand it to the child and be done. It's great to have on hand as a real food snack that won't perish as fast as a real banana or kiwifruit. However, we'll be eating real whole fruit most of the time - this is a nice alternative when needed.

We tried the strawberry, banana, kiwi variety and it's really delicious. It tastes like pureed whole ripe fruit. It's crushed until completely smooth, sweet and it doesn't have any preservatives, so there's no bizarre citric acid tangy aftertaste.

The package is recyclable if you have the patience to mail them in to the Terracycle program. They do need to remain in the refrigerated, this is different from most other squeezable fruit pouches -- but these do taste most like the real thing, in my opinion.

Check them out at Whole Foods all over the Valley and if you want more info, check out their website: HomemadeHarvey.com.


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My Voice Nation Help

I have them because they allow my 2 year old to be independent, requires coordination and they eat more fruit because less of it goes on their face/front and lastly the best part, they are easy to take when in transit (which means more parents can give healthier choices to their little ones).

BUT yes, I would love to find someplace that sells reusable pouches because I hate the fact that I'm contributing to the landfill and they are not recyclable.  I save the tops so we can make things with them.  If I could find a reasonable priced product with recyclable pouches that would be fantastic too.

Andy some of the pouches have flavors like blueberries and raspberry, that is cheaper to purchase in pouch then in the store.  unless I get them during harvest season and make the puree and freeze it, which can be tough.

I'm just like you
I'm just like you

Did a little search on this PRODUCT and  was curious that the only info I could find on it was from the producers and the "peanut gallery" singing it's cheers..

But alas, Nick Anger said it best:  "So, instead of eating an apple or a pear for 35 cents, you're going to shell out between $1.50 and $2.00 so you can squirt some fruit mush into your mouth? Then you're going to throw away an integrated foil/plastic container?

This company says their product is good for three MONTHS from manufacture. This means they have to be pasteurizing the fruit - this means boiling it. All the goodness, growing and living stuff has been killed so you're getting just the sugar without any enzymes AND you add to the landfill.

SCORE!!!!!!! One for American insanity. "I'm running a marathon every day and have no time to eat an apple. I'm just so busy with life and appointments that I can't be bothered with real piece of fruit."

...and you wonder why we have so many heart attacks.



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